We are being commissioned to produce a promotional package for the release of an album, it must include a music promo video for an album track, together with two of the following three options;
• a website homepage for the band
• a cover for its release as part of a digipak (CD/DVD package)
• a magazine advertisement for the digipak (CD/DVD package)
For the Music Promo video we will need to work in groups consisting of 4 people or less. Each student should explore all the different roles and responsibilities involved in the production however take a responsibility for one specific role. The music video will need to promote the image of the band and reflect the genre, pace and mood of the song.
We will need to consider and mention what sort of institution it would sit in with and the TV channels/ websites the pop promo could be distributed on. We will also need to consider the look and feel of the whole package and make sure that it is a promotional package not 3 entirely separate pieces of promotion.
Monday, 12 October 2009
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